׳10,000׳ is a platform of design tutorials that tracks your progress toward the 10,000-hour goal. It learns your strengths and weaknesses as a designer and adapts your plan to help you on your path to becoming a design master.


As part of my design program, we were asked to think about a concept for a dashboard in any area we like. Of course, all I had in mind at the time was design – so I decided to roll with it.


Malcolm Gladwell coined the concept the “10,000-Hour Rule, claiming that the key to achieving world-class expertise in any skill is a matter of practicing for a total of around 10,000 hours. My immediate response was – I’m willing to put 10,000 hours into being a pro! And surely every determined designer is too.


My goal was to create a platform that provides high-quality design tutorials, motivation, and personal progress tracking in one place, completely customized for the customer’s needs.

My challenges

My challenges ​

Design for designers

Always tricky. Designers have the most critical eye, they would immediately lose trust in a product that is marketed for designers yet is not well designed.

Dashboard data

I had to choose what information to display for the user. What will motivate the user to proceed toward the 10,000-hour goal and what is less relevant?

Visualize information

How do I design data and indicators like the number of tutorials achieved in an interesting way that demonstrates product value?

Product loyalty

10,000 is a lot of hours! How do I make the goal seem attainable and simple? how do I encourage users not to ditch in the middle of the process?

Research and analysis ​

User Research

I was lucky to be surrounded by a number of talented and opinionated designers, so I gathered 6 classmates and sat them down for interviews. More on their thoughts below. 

״Are you investing in learning to improve your design skills? If so, how?״

Unequivocally, everyone invests time in learning and development. Everyone agrees that this is critical because the design profession constantly evolves. We need to keep up to stay relevant. One of the problems that came up repeatedly in the interviews was how scattered information is. You save Facebook articles, follow YouTube channels, flip through Instagram turnstiles, but it’s a massive waste of time to constantly skip between channels.

One sentence Agam said caught my attention:

"I want to learn and be better. There is no feeling more satisfying to the mind than being able to acquire a new skill. But there are so many sh**ty tutorials on the internet."​

-Agam More

Competitor analysis

I decided to divide the competitor analysis into two parts:

  • Great dashboards that conveniently display information.
  • platforms of design tutorials.

Here are some examples of the platforms I explored.

Apple Screen Time

Apple Screen Time is a great dashboard for tracking screen viewing time. It was originally created to track children’s phone usage but is now also used for people to track their own screen use, how many notifications they receive, how often they pick up their device, etc. I drew a lot of inspiration from the app because of its simplicity and clarity. I believe that knowing exactly how much time they spend on each activity would help my users plan their future learning better.

The target users of ’10’000′ are designers at every professional level.  The conclusions I came to include:

My solution ​

Unlike the majority of online learning platforms, ‘10,000’ provides the user with a goal and support system around that goal. To succeed, you have to divide the overall task you want to achieve in small steps. You want to become a master designer, which means that by next year…You need to spend 10,000 hours learning design, which means that by next month…You need to complete a typography module, which means that by next week…You need to watch these 3 cute typography tutorials and submit one exercise!

Isn’t it much less intimidating this way?

The user interface ​

Nordic Design

This aesthetic has been around since the post-World War II era - it has recently experienced a sharp spike in popularity. The look is defined by clean lines, chic minimalism, and an overall airy feel.

Geometric shapes

Throughout the design I used simple shapes that are used as the "base" of every design. Flat design is popular not only because of its simplicity and beauty but also because it makes cleaner code and easy adaptability.

social pressure

I used healthy "social pressure" here, since every video shows a tiny picture of the co-workers who watched the tutorial, because it is natural to get curious and make you want to learn the same thing.

Color Coding

Color coding is a method originally designed to help classify tasks by color.

According to NCBI, color plays an integral role in our visual experiences. It can relay information and can be very effective in learning and memory enhancement. 

I used a different color for each subject because:

-The eye catches color before it reads text, so it makes everything more efficient.

-It helps people notice that they are watching a variety of tutorial topics because they are seeing a variety of colors.

The 8-Point Grid System

I read an article about designing in multiples of 8 and decided to try it out in this design. Why exactly 8 pixels? For several reasons, the first being that it scales perfectly in all types of screen displays. The second reason is, well, that Apple and google advise doing it.

The third reason is that it’s a good basic unit to work with. The numbers 4 and 8 are easily multiplied, they provide flexibility and consistency. It’s more logical to work with them and the developers are happy since they can safely assume spacing based on the relationship between the elements on the screen.

Multi Platform Experience

It was important for me to create a responsive platform so that people have the ability to consume information conveniently from anywhere. People want to pull out the phone at “blank” moments like when they are on line at the grocery store and convert blank time to learning time.


Thank you for taking the time to go through my project.​




Made with ❤ by Nave More